UX / UI
The following projects highlight the best of my e-commerce UX Projects.
Within the design process for all the projects mentioned below, I strived to follow the key e-commerce UX principles;
Utilised data from hotjar and a product page audit to redesign the Product page. The redesigned page in collaboration with the marketing team saw a 1% conversion rate increase along with 267% increase in revenue.
Redesigned the product page to give users a more intuitive and usable experience.
Reworked existing Seat pages to reflect the new Cupra Design System.
UX Strategy and design for the 'PopBox' purchase path.